Instagram Will Ask Birthdays For “Age-Appropriate Experiences”

Instagram will start requiring all new users to provide their birthdays when making an account.

Instagram will be asking birthdate to new users

Birthdays will be hidden from other users, and existing users won’t have to add their birthdays for now. Users have to be 13 to join the service.

New users haven’t been required to include their birthdays up until now, except in cases where people merged their Facebook and Instagram accounts. Minors in the European Union also had to submit their birthdays so that Facebook could comply with the General Data Protection Regulation (GDPR).

Instagram's interfase asking new users their birth date
Instagram’s interfase asking new users their birth date

In addition to the birthdate requirement, the company will also start allowing people to block messages from people they don’t follow

Also, it will give business and creator accounts the power to restrict minors from viewing their posts.

Instagram told the news service that it won’t verify birthdates, but it thinks people will be honest about their birthdays.

Generally, legislators and users have scrutinized Instagram for its stronghold over minors’ attention. Teens, in particular, complain of bullying, so perhaps age verification could help tailor their app experience to be more positive. It also might be useful for making sure minors don’t see alcohol ads or other ads that might be inappropriate for younger users.


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